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Artificial Intelligence

80 DAYS announces strategic partnership with DirectBooker & DerbySoft
By February 27, 2026

80 DAYS, the global hospitality marketing agency, today announced a new strategic partnership with DirectBooker, the supplier-aligned AI aggregator for hotels, and DerbySoft, a world-leading connectivity platform, to deliver real-time hotel rates, availability, direct booking links and marketing content into AI search platforms, including ChatGPT, Claude and Gemini. Using an ARI (Availability, Rates and Inventory) feed from DerbySoft,…

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Artificial Intelligence | Revenue Management

Hotels Are Racing to Adopt AI, but They’re Running in Blind
By February 2, 2026

Artificial intelligence is rapidly becoming the hospitality industry’s latest obsession. New tools appear almost weekly, and hotel leaders are eager to demonstrate they are embracing the future. Yet the excitement masks a potential problem. As hotels rush to adopt AI, many are still refining their understanding of what AI truly encompasses. By taking time to…

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Artificial Intelligence | Revenue Management

How AI & Human Insight Are Redefining Revenue Leadership
By January 23, 2026

AI and BI are transforming revenue management, but the future still belongs to those who know how to think. The Daily Paradox Have you ever found yourself buried under a mountain of spreadsheets at midnight, still trying to close your weekly forecast? You’re not alone. According to recent research, 76% of a revenue manager’s week…

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Artificial Intelligence | Hotel Technology

Apaleo becomes first property management platform to launch MCP server, bridging AI agents with hotel systems
By October 20, 2025

Apaleo is the first property management platform in the hospitality industry to launch a Model Context Protocol (MCP) Server – a breakthrough that allows AI agents to perform complex, cross-system hotel operations without weeks of custom coding. The MCP Server provides AI agents a standardised way to read hotel data and perform actions across the broad ecosystem of hospitality AI…

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Artificial Intelligence

Independent hotels risk being left behind in the AI revolution
By September 25, 2025

AI, or discussions about AI, are seemingly everywhere right now – but when is AI going to prove useful to independent hoteliers? It’s fair to say that the hospitality industry has often been reactive in its approach to technology adoption. Playing catch-up rather than leading innovation and this appears to be the case with AI….

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Artificial Intelligence | Hotel Technology

How to Leverage AI in Your Hotel Marketing and Channel Distribution Strategies
By July 2, 2025

According to recent Accenture research, 84% of travel executives say AI is the key to achieving their growth targets demonstrating that AI-driven channel strategies are no longer optional; they’re absolutely mission-critical for driving hotel revenue. Artificial intelligence is no longer a futuristic concept in the hotel industry—it’s an essential driver of performance in today’s hyper-competitive…

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Artificial Intelligence | Hotel Industry Trends

What Google’s New AI Tools Mean for Hotel Marketing
By June 17, 2025

Google has long made it clear that it doesn’t want to just help users search – it wants to help them find answers. Its latest round of updates in Search and Maps, powered by generative AI, further help to fulfil Google’s aim of giving users what they want with as little friction as possible. This…

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Artificial Intelligence

6 AI Agents Reshaping Hotel Operations
By May 13, 2025

Hoteliers are under mounting pressure to modernize operations and exceed increasingly sophisticated guest demands. As smartphones, voice assistants, and AI-powered platforms become routine in daily life, guests expect their hotel experience to reflect the same level of immediacy, personalization, and convenience. The 2025 State of Hotel Guest Tech Report, based on a global survey of…

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80 DAYS announces strategic partnership with DirectBooker & DerbySoft

Hotels Are Racing to Adopt AI, but They’re Running in Blind

How AI & Human Insight Are Redefining Revenue Leadership

Apaleo becomes first property management platform to launch MCP server, bridging AI agents with hotel systems

Independent hotels risk being left behind in the AI revolution

How to Leverage AI in Your Hotel Marketing and Channel Distribution Strategies

What Google’s New AI Tools Mean for Hotel Marketing

6 AI Agents Reshaping Hotel Operations

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