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  • The hotel that was sitting on a 43% revenue increase & didn't know it
    Hotel Industry News | Hotel Industry Trends

    The hotel that was sitting on a 43% revenue increase & didn’t know it

    By July 22, 2026

    Andi Newcomer was working around 60 hours a week and operations were running fine. Events were booked, clients were happy, the conference centre was in demand. The problem was that she had no way to see where the performance was coming from. Best Western Boulder Falls Inn is an 84-room hotel in Lebanon, Oregon, built…

    Read More The hotel that was sitting on a 43% revenue increase & didn’t know itContinue

  • Agentic Governance is the Big Trend from HITEC 2026
    Artificial Intelligence | Hotel Industry Trends

    Agentic Governance is the Big Trend from HITEC 2026

    By July 12, 2026

    Everyone knew AI would dominate the conversation at HITEC 2026 in San Antonio. What surprised me was how quickly the discussion has moved beyond chatbots, virtual concierges and one-off productivity tools. The real story is now governance. As hotels begin deploying dozens of AI-powered workflows across revenue management, marketing, reservations, maintenance, finance and guest communications,…

    Read More Agentic Governance is the Big Trend from HITEC 2026Continue

  • Open for (but not getting) short‑lead business? Here’s why.
    Hotel Industry Trends

    Open for (but not getting) short‑lead business? Here’s why.

    By July 7, 2026

    If your property has function space, you’re already better positioned than most standalone venues to capture short-lead event business. You have the rooms and catering infrastructure in place to turn bookings around quickly. Yet a good deal of this business goes to faster competitors rather than better ones.   Planning cycles are compressing  Short-term booking windows…

    Read More Open for (but not getting) short‑lead business? Here’s why.Continue

  • Driving Booking with Fitness over Spa and Wellness
    Hotel Industry Trends

    Driving Booking with Fitness over Spa and Wellness

    By June 12, 2026

    Wellness and spa are definitely reasons to book a hotel. But do guests select a property based on its gym facilities? Let’s fire off two examples off the top to support the affirmative: EVEN Hotels: an upscale brand under IHG that’s pivoted against the K-shaped barbell distribution problem of hotels gravitating towards select service and…

    Read More Driving Booking with Fitness over Spa and WellnessContinue

  • “The 2026 Hotel Operations Blueprint” released by roommaster
    Hotel Industry Trends

    “The 2026 Hotel Operations Blueprint” released by roommaster

    By March 4, 2026

    Hotel operations are changing fast, and 2026 will separate properties that are merely adapting from those that are truly future-ready. roommaster, the leading property management solution provider, has just released The 2026 Hotel Operations Blueprint, a practical guide built for hotel operators navigating rising guest expectations, staffing challenges, and increasing operational complexity. Inside the guide,…

    Read More “The 2026 Hotel Operations Blueprint” released by roommasterContinue

  • 2025 Black Friday Report: Hotels With Website Campaigns Grew Direct Revenue by 60.5%
    Hotel Industry Trends

    2025 Black Friday Report: Hotels With Website Campaigns Grew Direct Revenue by 60.5%

    By February 7, 2026

    Black Friday continues to be one of the most influential moments of the year for hotel direct channel performance, driving shifts in traveler behavior that extend well beyond a single weekend. As guest expectations evolve, Black Friday has become more than just a promotional event. It is now a strategic opportunity for hotels to boost…

    Read More 2025 Black Friday Report: Hotels With Website Campaigns Grew Direct Revenue by 60.5%Continue

  • Why Boutique Hotels Should Partner With Retreat Leaders to Unlock Mid-Week Business
    Hotel Industry Trends

    Why Boutique Hotels Should Partner With Retreat Leaders to Unlock Mid-Week Business

    By November 19, 2025

    Boutique hotels are uniquely positioned to capture one of the fastest-growing opportunities in travel: short-stay wellness retreats designed for meaningful rest and renewal. While travelers crave connection, mindfulness, and community, many independent hotels are still relying heavily on weekends, weddings, and group business. Mid-week occupancy remains soft, and F&B or wellness spaces often sit underutilized. …

    Read More Why Boutique Hotels Should Partner With Retreat Leaders to Unlock Mid-Week BusinessContinue

  • 5 Must-See Sessions at The Annual Hospitality Conference (AHC) 2025
    Hotel Industry Trends

    5 Must-See Sessions at The Annual Hospitality Conference (AHC) 2025

    By October 10, 2025

    Now in its 22nd year, the Annual Hospitality Conference (AHC) returns to Manchester Central on 29–30 September. Widely recognised as the UK’s leading hospitality investment event, the AHC gathers senior decision-makers, investors, owners, operators, and developers to explore the opportunities and challenges shaping the sector. This year’s theme (Reset, Rebuild, Rise) could not be more…

    Read More 5 Must-See Sessions at The Annual Hospitality Conference (AHC) 2025Continue

  • Wedding Revenue Is Hiding In Plain Sight
    Hotel Industry Trends

    Wedding Revenue Is Hiding In Plain Sight

    By October 5, 2025

    Weddings remain one of the most profitable and most misunderstood opportunities in hospitality. Find out how your hotel can win more bookings, increase referrals, and make every couple feel like the only one. How can your hotel make more money from weddings? In the UK alone, there are over 200,000 weddings each year, and in…

    Read More Wedding Revenue Is Hiding In Plain SightContinue

  • Actabl Launches HotelData.com as New Data-Backed Industry Resource for Hoteliers, Debuts Inaugural Budget Planning Guide
    Hotel Industry Trends

    Actabl Launches HotelData.com as New Data-Backed Industry Resource for Hoteliers, Debuts Inaugural Budget Planning Guide

    By August 16, 2025

    ATLANTA – July 17, 2025 – Actabl, the leading hospitality software company dedicated to empowering hotels with actionable insights to drive profit, today announced the launch of HotelData.com, a new free data resource hub for the hospitality industry. Powered by Actabl’s proprietary hospitality data, HotelData.com is designed to provide hoteliers with benchmarks based on real performance data…

    Read More Actabl Launches HotelData.com as New Data-Backed Industry Resource for Hoteliers, Debuts Inaugural Budget Planning GuideContinue

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